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Leon & Harper

Brand platform. Digital charter. Social media charter.

the challenge

What vision and ecosystem to embody the fashion brand in 2019?

our idea

From Leon & Harper with love.

A communication strategy that celebrates and cherishes all Leon & Harper women.

the plan

-Facebook page: like a shop window, it ensures that you don't miss out on Leon & Harper's brand and product news while also establishing a real dialogue with the community.

-The Instagram account: it weaves the love story between Leon & Harper and women, through portraits of the brand's customers and inspiring creative women.

-The magazine: Inspirations, People, Backstage... It allows you to immerse yourself in everything that makes up the brand's universe.

 

-The newsletter: like a love letter, Leon & Harper shares her universe with her clients through snapshots: product, playlist, book, inspiring sentence, meeting...

-The Pinterest account: in the same spirit as the shops, by browsing from board to board, it allows you to discover the brand's recommendations: inspirations, materials, colours, sourced objects, books, travel souvenirs...

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